Senior Graphic Designer · Brand Designer
Available for select opportunities
Building brands with clarity, character, and purpose.
Selected clients & employers
01
Selected Work
Brand systems built for real-world impact.
Identity systems, campaigns, packaging, and digital work produced for global operations, broadcast, retail, and consumer brands. Select any project for the challenge, role, approach, and what shipped.
02
Process
A clear path from business problem to visual system.
Discover
Understand the business, audience, objectives, competitive landscape, and practical constraints.
Define
Clarify the design challenge, brand attributes, creative criteria, and measures of success.
Explore
Develop concepts, moodboards, typography, visual territories, and multiple creative directions.
Build
Create a cohesive identity or campaign system that works consistently across key touchpoints.
Refine
Test, critique, iterate, and align the design with stakeholder feedback and production needs.
Deliver
Prepare organized, production-ready assets, guidelines, templates, and implementation support.
03
Expertise
Strategic thinking with senior-level execution.
Brand Identity
Logo systems, typography, color, visual language, and practical brand guidelines teams can actually follow.
Campaign Design
Cohesive concepts across print, digital, social, out-of-home, presentation, and environmental touchpoints.
Editorial & Layout
Layout systems for reports, publications, brochures, presentations, and long-form content.
Packaging & Print Production
Production-ready packaging, collateral, and print systems built for consistency and scale.
Art & Creative Direction
Concept development, visual leadership, stakeholder collaboration, critique, and quality control.
04
Design Principles
The standards behind the work.
Clarity before decoration.
Every decision needs a reason.
Consistency builds recognition.
Typography creates the voice.
Systems should support growth.
Craft matters at every scale.
Collaboration
“Angel has a rare ability to take an ambiguous brief and return something that just works — clear, on-brand, and ready for executives. He quietly raised the bar for our whole design team.”
“Every layout, brand system, and piece of collateral Angel delivered felt considered down to the last detail — polished enough for a global audience yet always in service of the message.”
“Angel is the person you want leading creative across a dozen moving parts. He kept print, digital, social, and the app perfectly in sync and never missed a deadline.”
05
About
Design should make the message clearer and the brand stronger.
I'm Angel Castro, a Senior Graphic Designer and Brand Designer with 20+ years leading visual design initiatives, mentoring creative talent, and delivering production-ready work across brand, print, editorial, packaging, and digital systems.
Backed by a degree in Organizational Leadership, I combine creative expertise with strategic thinking and cross-functional collaboration, translating business objectives into scalable creative that strengthens brand presence and drives engagement.
I've delivered this work for Amazon, Royal Caribbean, ION Television, Newsmax, Marriott, and Jarden Consumer Solutions, guiding projects from concept through execution while holding a high bar for quality and consistency.
Florida · Open to remote
Brand · Print & Packaging · Digital
B.S. Organizational Leadership
- Brand Identity
- Visual Design
- Brand Systems
- Print & Production Design
- Typography & Layout
- Editorial Design
- Packaging
- Art Direction
- UI Design
- Photography
- Adobe Creative Suite
- Marketing Design
- Cross-Functional Collaboration
- Project Management
06
Experience
Twenty years, six creative teams.
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2022 – 2026
Senior Multimedia Designer · Visual Design Lead
Amazon
Brand and learning design for global operations, program identity, executive communications, print, environmental and digital collateral.
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2019 – 2022
Senior Multimedia Designer · Visual Design Lead
Royal Caribbean
Learning experience design for a global workforce, visual design, layout, motion and storytelling across employee programs.
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2014 – 2019
Senior Multimedia Designer · Visual Design Lead
Newsmax TV
Editorial layout, promotional campaigns, packaging, motion graphics and on-air design for national broadcast, on daily deadlines.
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2011 – 2014
Lead Marketing Designer · Creative Lead
ION Media
Led creative for 50+ integrated campaigns across broadcast, digital, print, mobile and social. Supervised and mentored distributed design teams.
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2008 – 2011
Senior Graphic Designer · Creative Lead
Jarden Consumer Solutions
Consumer brand and packaging design, retail collateral and print production for a national housewares portfolio.
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2005 – 2007
Art Director · Lead Designer
Cotton & Company
Creative concept development and art direction, translating business goals into effective visual solutions.
Recognition
- Unsung Hero AwardAmazon
- ASME Magazine Cover RecognitionNewsmax
Education
- B.S. Organizational LeadershipPalm Beach Atlantic University
- Graphic DesignWestchester Community College
- 3D AnimationFull Sail University
Let's Work Together